Article marketing has proven itself over the years as one of the leading strategies for boosting traffic. But what is not evident to numerous article marketers is you can leverage your articles in numerous ways. First, you can create your articles using several structures based on what you are attempting to accomplish. Let’s discuss this area of optimizing your articles and strategies to gain more traffic to your site and hike up overall conversions.
One of the most common methods for article marketers to try to get traffic to their articles is through the different article submission sites. Of course there is also the element of optimizing articles for search engines. But several of the lesser experienced authors put too much emphasis on obtaining traffic from article submission sites. However today we are going to discuss a distinct strategy that is used much less often by article marketers. We are referring to purposely writing your articles to syndicate them. You need to alter your mindset and approach with syndication for several reasons.
The content syndicaton process means your article is made availably by website and blog owners on their own websites. You are sure to get great mileage from your articles when you syndicate, and there are several terrific advantages too. It is critical to realize that syndicated articles are very different from the regular article directory site article. Articles crafted for syndication should be the highest quality in terms of content uniqueness, and they have to be longer. You likewise have to keep in mind that these website owners are knowledgeable about their topics. The implication there is they are able to distinguish outstanding content fine.
Posting your articles to article directory websites, particularly the big ones, before putting them on your website and having them indexed is a great mistake. As soon as they have done that, then they will later on post that article on their own websites. Only the more seasoned article marketers realize this, but it is learned from experience. To illustrate, for Google’s sake you want them to see that the original content, your article, is coming from your site instead of from any article directory site. Obviously, you will want your own site to rank highly in the search engines than the article submission site. That is why it is crucial, and permissible, to post your content on your site first, and then on any article directory site.
We will now show you what you can do to help your syndication efforts. Now you see what kind of special syndication article you need, and so have one that is publishable. Then you need to do all your publishing in the proper order as we described. Research on potential sites where your article could be published, and you need to aim high quality sites. Odds are good those site owners will come across your article if they look in the article directory sites, but there are no guarantees. If they take you up on your offer, then you can even ask them if they would want to get more of your articles.